I have battle-tested strengths of over 40+ years handling the content strategy, brand stewardship and SEO blogging of over 125 brands worldwide … ranging from global megabrands to small disruptive startups.
My repertoire extends across all these types of brands …
How are your brands doing in the competitive space? If you’re not dominanting with the results you desire …
When you are the primary brand of your business, how can your brand content profile your personal credibility, expertise, and authority?
When your product brands are your money-spinners, how can brand content help showcase and move them off the shelves faster?
When you’re offering services or solutions to your customers, how can brand content get you greater visibility, audience reach, trust, and sales?
When your company is your brand, how can brand content impact your stakeholders and competitors, and get you market dominance?
When your brand is driven by a purpose greater than itself, how can brand content evangelize its transformative message to millions?
When you’re a CEO, COO, CFO, CIO or CMO of a business, how can brand content help your thought-leadership shape industry opinion?
Let’s have a free, no-obligations Zoom chat. We can locate the potential for your brand content strategy to power up. Let me know your brands, goals and budgets, and I’ll offer you some mind-opening suggestions. If we’re a good fit for each other, you could consider outsourcing your content strategy and copywriting to me. I can take your brands to a dominant position.
Click the button below to book a free 30-45 minute online ZOOM meeting, and we’ll take it from there!
I have notched up 40+ years of experience in multinational Advertising & Digital Marketing. I worked with global agencies like Ogilvy, JWT, and Lowe Lintas. I also owned my own avant garde web innovations company, Avigna Technologies.
I have consulted in Digital Marketing for close to 125 brands of all sizes and nuances – including global megabrands as well as disruptive startups.
Clients over the years have included Boeing, Ford, Vivendi, Unilever, Glaxo SmithKline, HSBC, Credit Suisse, Wipro, Brooke Bond, Giorgio Armani, Mahindra & Mahindra, Apollo Hospitals, Sheraton Hotels, Orchid Pharma, among others.
My clients tell me it is rare to find someone like me who has the seasoned strengths in three areas – Content Strategy, Brand Building, and SEO Copywriting.
I also have an MBA in Marketing from The University of Wales UK, and I’m a SmartBlogger Certified Content Marketer.
Masterfully weaving together your Content Strategy is the best way to build an audience that builds your brands and business.
Attraction Content helps reach out to new audiences.
Authority Content helps increase trust in target audiences.
Affinity Content helps build brand-loyal communities.
Action Content helps motivate audiences to take actions.
But even as we have to meet these different customer-engagement goals, we must maintain the consistency and integrity of our Brand DNA, that is our main differentiator from competition.
It’s a delicate balancing act that calls for experience, expertise, and accountability to results.
Creating helpful content that addresses your customers’ pain points is a powerful way to build trust and establish your brand as an authority in your industry. Let’s look at actionable tips on creating content that solves your audience’s pain points and drives conversions.
Are you tired of pouring your time and resources into marketing campaigns that yield little to no results? It’s time to switch gears and embrace micro marketing tactics. Whether you’re a small business owner or a marketer looking to revamp your approach, discover the power of micro marketing.
An all-in-one editorial calendar (also known as a content calendar) can be a game changer for businesses looking to streamline their content creation, marketing, and management processes. It can help businesses save time, increase efficiency, and improve overall content quality.
If you’re struggling to connect with your target audience through your content, creating buyer personas is a crucial first step in improving your content strategy. By understanding your ideal customer’s specific needs and pain points, you can tailor your content to speak directly to them.
Whether you’re just getting started with content marketing or looking to take your skills to the next level, some iconic books are a must-read for anyone who wants to master content marketing. These books provide not only valuable guidance on content strategy but also offer real-world examples.
As the world becomes more digitally connected, businesses must find new and innovative ways to engage their audiences with content marketing. However, content marketing is an ever-evolving field, and staying up to date with the latest trends is crucial for success.
The New Year is going to see a spate of ebooks, courses, tutorials, training programs, workshops, and webinars from me. I’ll be covering the trends brand content must capitalize on in the coming year and onward. Great new changes are afoot, with buzzing new technologies changing the way we ideate, strategize, create, publish, repurpose and promote brand content.
Let’s explore racy new ways to run with … no looking back!
Give yourself truly big benefits.
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Use my Privilege Discount on all my products and services – at any time, without limit – as long as you’re uninterruptedly subscribed.
Just fill in the form to join my community … we have big and small brands for company. You’ll stay on the speedway to growth.
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BRAND STRATEGY | BRAND IDENTITY | BRAND POSITIONING | BRAND TARGETING| BRAND EXPERIENCE | BRAND LEADERSHIP | BRAND BUILDING | BRAND LOYALTY | BRAND VOICE | BRAND SUSTAINABILITY | BRAND DNA | REBRANDING | BRANDED CONTENT | BRAND MANAGEMENT | PERSONAL BRANDS | PRODUCT BRANDS | SERVICE BRANDS | COMPANY BRANDS | PURPOSE BRANDS | C-SUITE BRANDS
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Give yourself truly big benefits.
Get my weekly newsletter packed with cutting edge brand content tips, tricks, tactics, techniques, and trends. I scour the Net for you.
Use my Privilege Discount on all my products and services – at any time, without limit – as long as you’re uninterruptedly subscribed.
Just fill in the form to join my community … we have big and small brands for company. You’ll stay on the speedway to growth.
